Customer Segmentation Infographic | Openview

Customer segmentation is a critical component to a company’s go-to-market strategy. This infographic outlines 10 steps a company can take to define their top customer segments. This infographic was featured on OpenView Labs.

View the blog post   HERE

View the blog post HERE

View this social media post in action   HERE

View this social media post in action HERE


the product led growth market map | openview

Product Led Growth has been gaining popularity across the software ecosystem for years. I was tasked with designing OpenView’s Product Led Growth Market Map, which illustrates the breadth of this powerful growth strategy. The Market Map shows us that PLG is being adopted across all product categories. More than 200 companies are featured.

PLG Market Map.jpg

customer success pyramid | Openview

Customer Success Pyramid Graphic.jpg

Swiss International design Infographic | coursework

Hoffman-Swiss International Poster.png